Mar 20, 2025 | Content, Online Reputation Management, SEO, Social Media Marketing
Medical marketing and media are revolutionizing healthcare communication, providing fresh ways for medical organizations to engage with patients and improve their experiences. When patients become increasingly informed and proactive about their health, the role of...
Mar 11, 2025 | Content, Online Reputation Management, SEO
Healthcare branding strategies are essential in today’s competitive healthcare landscape. As the industry evolves, branding helps healthcare providers stand out, build trust, and improve patient engagement. Here’s why healthcare branding is crucial: Create...
Feb 4, 2025 | Online Reputation Management, Content
HIPAA marketing rules are essential for any healthcare organization looking to maintain privacy and compliance while reaching potential patients. These rules set clear boundaries to ensure that patient information is used ethically and legally in marketing efforts....
Sep 30, 2024 | Online Reputation Management, Content, Website Development
Introduction: The Purpose of the New FTC Guidelines On August 14, 2024, the Federal Trade Commission (FTC) announced a major update to its regulations: a new final rule designed to crack down on fake reviews, misleading consumer testimonials, and other deceptive...
Aug 16, 2024 | Online Reputation Management, Social Media Marketing
Transforming Healthcare Marketing with AI Making Patient Engagement Personal Modern healthcare is a patient-centered world, where organizations are turning to artificial intelligence (AI) to create more personalized and meaningful interactions. AI is more than a...
Jul 6, 2024 | Content, Email Marketing, Online Reputation Management, SEO
Why Is Developing a Comprehensive Marketing Strategy Important for B2B Healthcare Success? In the competitive landscape of B2B healthcare, a comprehensive marketing strategy serves as the cornerstone for success. Here’s why it’s so essential: 1. Alignment...